Bunga Jarum is a specialty culinary food from Kalimantan Barat which has been established since 2012, targeting middle-upper clas by serving rendang in a more innovative way with different taste, overflowing spice, and savory taste.

Bunga Jarum is aspiring to become a national course until it became a nation-heritage in Indonesia. By Bunga Jarum, we were assigned to build Bunga Jarum’s brand from the very beginning, such as building various content in social media to visualize Bunga Jarum easier and better. We also activated various digital marketing such as conducting fun giveaway, using credible influencer and Live on TikTok.